Building Blocks for Increasing Your Audience

Episode 22

Welcome to what was originally Loan Officer Gizmos and Gadgets – and is now ‘Mortgage Loan Officer Podcast.’ I’m so excited to be able to share not only gizmos and gadgets for loan officers, but also SO much more!

Today, we talk about how building an audience can seem like a daunting task, but it doesn’t have to be.  You just need the right strategy and the right resources to make it quick and easy.  The benefits of not only building a new audience, but even more importantly, building upon your existing audience are off the charts.  

My guest, Stefan Lubinski with Audience Builders, goes into detail on how to get it done.  He shows us how one single piece of content can cover an entire week of mortgage loan officer marketing that helps develop strong relationships that provide us revenue for years to come.  

Tune into this one, you’ll be glad you did. 

If you need help with building upon your existing audience, here’s a link to schedule your free call to map that out. 

Info from this podcast:

Find Stefan on Facebook at 

Email Stefan at

Business Focused Texting

Episode 20

On this episode of Loan Officer Gizmos and Gadgets, Frank Garay is joined by Nathan Lafferty with “Hey Market”, a fantastic mortgage business focused texting platform that allows the loan officer’s entire team to be part of any text communications with your referral partners and clients. 

No matter where the team may be — in office or working off site, this tool is ideal for keeping everyone in the loop with the client’s transaction progress and allows each team member to chime in for their respective roles.

Nathan and Frank discuss the many ways this gadget can be used not only with clients and lead campaign set up, but it also serves as a team coordination tool that keeps everyone in the loop. 


For 20% discount:

Powered by: Mortgage Marketing Animals Need help finding areas in your business where you need systems like this? We will help you identify those holes…totally free call to go over just that. Schedule Your Strategy Call Now.

Hidden Gem for Well Priced Work

Episode 19

Welcome back to Loan Officer Gizmos and Gadgets, the podcast for loan originators that want to stay updated with new online gadgets out there and how to incorporate them into your mortgage business. 

Today, your host Frank Garay, shares his experience with using Fiverr and clears up any misconceptions about the services.

Let’s just say this is a hidden gem for a variety of services at very reasonable prices, so if you’re listening to this episode, you are now in on this well-kept secret. Tune in today to learn how Frank has recently used. 

Bonus…Frank also goes over a killer strategy that you can implement to seriously help you and your realtor partners as well!

Need help implementing these gadgets into your DSP (Daily Success Plan) – then hop on a one-on-one call with our team and they’ll map it out for your specific business.

Training Webinars with Luxury

Episode 18

On this episode of Loan Officer Gizmos and Gadgets, Frank interviews Anand Gopinathan with We know that you’ve heard about many webinar products before, but Frank recently hired these guys to help him with an on-demand webinar that he needed to put together and none of the other services out there provided what he was actually looking for. He found and was immediately blown away by the level of attention and service he received. This is not your typical webinar platform; this is luxury stuff. It’s a boutique level product with the service that’s off the charts. You’ve got to trust Frank on this, if training webinars are a part of your business going forward, these guys are worth talking to.

Check it out:

Click here for a FREE business strategy call to map out how you can grow your business with these tools.

The Networking Advantage You Need To Know About

Episode 17

Listen in to this week’s episode of Loan Officer Gizmos and Gadgets, where Frank Garay is joined by guest, Mike Cardascia, a top mortgage strategist and accelerator of coolness over at Mortgage Marketing Animals. 

Today, Mike shares with Frank a way to outreach to your community that is untapped for use in the business world. It’s amazing all the cool things that he does within this website called 

He explains how he went from a nobody that nobody knew, to somewhat of a local celebrity who is known for connecting people within groups that interest them – making him the go to guy.  He goes into detail on how this can help you as a loan officer and how you can incorporate this strategy into your arsenal of marketing tools.

Check it out:

If you want to go over this outreach strategy and much more, specifically designed for your business, pick a day here on the calendar jump on the horn with one of our coaches. <completely free and no obligation>

Be “In the Know” While This Does The Work

Episode 15

On this episode of Loan Officer Gizmos and Gadgets, your host Frank Garay, share some great info about Altos Research. Altos Research is an amazing and easy to use tool that displays real time real estate data in your local market via a beautiful landing page.

It allows your consumers or realtor partners to easily subscribe, meaning they put in their info just like that and your campaigns are set into motion!  

Once again this is a Frank Garay “2 thumbs up” product as not only is he a fan, but an actual user!  

Tune in to hear several ways you can make use of this data!

Powered by Mortgage Marketing Animals

Connect with us one on one to map our your 90-day strategy

Links that go with this episode:

>Win Business with Market Data

Brenda Garay’s Live Real Estate Market Reports for Vacaville, CA

The Easiest and Most Mobile Friendly POS system for Loan Officers

Episode 14

Welcome to Loan Officer Gizmos and Gadgets. Today, your always energetic and fun host, Frank Garay, is joined by Dru Brents, CEO of 

Technology sure has its way of making things pretty smooth sometimes, and this is definitely one of those times. Dru gives us the rundown on this incredibly easy system that is today’s easiest & most mobile friendly Point-Of-Sale system in the mortgage industry. 

This system allows you to originate the deal, run credit, workup loan estimates, co-brand with your agents and most importantly, it’s all mobile friendly so clients can start engaging with you right from their phone.  

Give this a try and we’ll even provide a nice discount. Use code MMA.

For more real and useful ways to streamline your processes, jump on a call with one of our coaches here at Mortgage Marketing Animals. Totally Free.

Just When You Thought It Wasn’t Possible…

Episode 13

Wow, this gadget is a game changer. If you are posting content and seem to be hitting brick walls when Facebook or Instagram decides to change up their algorithms every 4 minutes, then this, my friends, is a podcast you cannot miss out on!

Welcome back to another “whoa” episode of Loan Officer Gizmos and Gadgets, where your host, Frank Garay, shares the most up to date and effective gizmos and gadgets that you need to know about. 

Frank is joined today by longtime friend, Bill Hillestad, who is introducing us to a product called Basically, this system is put in place with very minimal effort on your part, and then the program sets it in motion to reach the people who would be most interested in your product. How, you ask? Well, that’s what Bill is here for…to walk us through that behind-the-scenes magic. 

This gadget is so good, Frank gave it a two-thumbs up (he did say three if he could). 

BONUS: Listeners save $100/month on the subscription by using the code “MMA”

We’ve got so many more ideas for you to implement today. Let us share them with you on a FREE coaching call. Schedule here. 

Gizmos from today: Click for info about AddTraffic

Creating Catchy ‘Video Shorts’ Just Became Easier

Episode 12

Welcome back to another episode of Loan Officer Gizmos and Gadgets. Today, your host, Frank Garay, shares a gadget that he has found to be one of the best out there when it comes to video. As we all have recently seen, short videos are what is driving engagement, views, and traffic within the marketing world– ultimately leading to the CTA, call to action.

Videoleap is a very cool editing app that offers a numerous amount of interesting features that make your video catchy for your viewers. 

Tune in to hear exactly how to create what’s called a “video short” that lasts 30 seconds and find out the 3 things you should be including in it. 

Jump on a call with one of our coaches and learn more ways to move the needle in your mortgage business. 

Click here to join us at our next event being held in Clearwater May 5 &6, 2022. 

Gizmos and Gadgets from this episode:

Show Up Like a Friend

Episode 11

Today on Loan Officer Gizmos and Gadgets, hosted by Frank Garay, special guest Rachael Tresch, a business development specialist with Annie Mac shares her new favorite gizmo. Frank met Rachael last week at the Freedom Club event in Orlando hosted by the Mortgage Marketing Animals

In addition to the BombBomb tool that Frank talked about in a previous podcast, he now has knowledge, thanks to Rachael, about another incredible video, text, and email tool called Dubb. 

Rachael brings to light how sometimes when you say something through text or email, it doesn’t get received the way you intended. That is why sending personalized video messages is so effective in your communication. The way you start a relationship will be the foundation upon how strong it becomes.

Dubb allows you to customize the look with your logo and brand colors, as well as giving you the option to provide a link to the viewer for a CTA (call to action). 

Find out by listening to this week’s podcast how Rachel uses this to deliver everything nice and neat and tied up in a pretty bow.  

Gizmos/Gadgets from today’s episode…

Want more cool things to use to streamline your business? Schedule a call here…totally free…let’s map out your next 90-days.